A collaboration · Prepared for David

Build the creator Sorce is missing — one you own.

You grew Sorce on organic video. Enzo designs, launches, and grows an AI career companion who does it every day — and becomes an owned asset when the audience proves demand.

Remy — Sorce career companion character sheet
The ambassador
Remy Cole — Sorce AI ambassador

Meet Remy Cole.

A friendly, credible career companion built in Sorce's voice — the guide who helps job seekers find the right opportunities and build better futures. Warm, resourceful, encouraging. Remy grows an audience of active seekers in-category first, so there's zero brand risk to Sorce while he builds.

  • People firstMeets seekers where they are — the grind, the ghosting, the wins.
  • ClaritySimplifies the messy job hunt into next steps that keep momentum.
  • TrustAn active listener who celebrates progress, never overpromises.
  • GrowthTurns attention into an owned audience of exactly Sorce's users.
Sample storyboard

A look at Remy, before we build a thing.

Four sample frames generated to lock his look and voice — a preview of the daily, on-brand content the engine ships automatically once he's live.

frame 1
The 300 Club
"I applied to 300 jobs this month. Here's what actually worked."
frame 2
Ghosted Again
"Three 'we'll be in touch's this week. Here's what that really means."
frame 3
Form Hell
"Same info, 50th time today. There has to be a better way."
frame 4
Offer Day
"I got the offer. Here's the exact play that landed it."
How it works

We prove it, then you own it.

Enzo builds & grows Remy.

We create the identity, content system, and posting cadence, and grow him un-branded in the careers space — no brand risk to Sorce while we prove the loop.

He hits an agreed metric.

One success metric, set together before launch — a follower or impression target by a defined date.

You convert to keep him.

On hit, you engage Enzo to keep operating and growing Remy as Sorce's owned creator — the audience, character, and playbook become yours.

Or we retain the asset.

If you choose not to continue, Enzo keeps the persona and audience we built. You got a proof-of-concept in your category at no cost — we keep what we grew.

What we actually build

A character with a face, a POV, and a content machine.

The reference sheet isn't decoration — it's the operating system: visual consistency, content lanes, character behavior, tone, and the moments Remy can repeat every week.

Identity system

Look, wardrobe, visual rules, personality, values, and AI-disclosure standards.

Category fluency

Job-hunt language, recruiter dynamics, application pain, and credible, useful advice.

Repeatable storyboard

A usable set of scenes that turns into posts, carousels, short videos, and how-to content.

Owned-asset transfer

Convert on the metric and the persona, system, and playbook become Sorce's to operate.

The Enzo system

Not a campaign. A small media property.

Every creator is built to survive beyond a single launch: a distinct personality, a clear vertical, a practical cadence, and a real reason for people to follow.

Creator design

The character bible — visual identity, voice, backstory boundaries, values, and content do/don't rules.

Content engine

Repeatable formats that educate, entertain, answer objections, and show Remy in credible use.

Organic growth

We test hooks, topics, formats, and cadence until the persona earns attention on its own.

Asset handoff

On conversion, Sorce acquires the audience, identity, templates, workflows, and operating playbook.

Why now

Every product brand will run owned AI creators.

The way every brand now runs a website and a media feed, the next layer is owned personalities that distribute products in public — always on, category-native, disclosed, and fully owned. Sorce already proved organic creator content builds a company. The next move is owning the creator instead of renting the reach. Enzo is the engine underneath.

Straight answers

What brands usually ask.

Is the persona disclosed as AI?
Yes. Disclosure is part of the system. Remy is still useful, entertaining, and credible without pretending to be human.
Does he represent Sorce right away?
No. Remy grows un-branded during the pilot, so there's no brand risk while we test whether the audience responds.
What counts as "working"? to define together
We agree on one success metric before launch — follower growth, impressions, saves, or another signal that fits.
What happens if we convert?
You engage Enzo to keep operating Remy, and the persona, content system, templates, playbook, and audience are packaged as Sorce's owned asset.
And if we don't?
Enzo retains the persona and audience we built. You saw a real proof-of-concept in your category at no upfront cost.
Compliance
Remy never impersonates a recruiter or guarantees a hire; the audience is real and the growth organic.